In the era of the “Kardashians” collagen has become synonymous with wrinkle fillers and lip injections.

But what about drinking collagen? Is collagen protein the secret to a glowing complexion?

It’s not just Vida Glow we’re talking about here. There is a global trend of drinking collagen, with stars such as Jennifer Aniston mixing collagen powders into smoothies.

So what’s all the hype about?

Collagen peptide is usually derived from bovine sources, chicken and fish skin or scales. The bone broth trend and its health benefits helped us get our head around the idea.

But what exactly is collagen and why should we be drinking it?

Collagen is a fibrous protein that’s a key component of the building blocks of our skin, hair and nails. It’s the largest protein in the human body, and in fact the second largest substance in our bodies behind water. Collagen is what helps keep our skin youthful and resilient. It’s also rich in amino acids such as glycine (assisting sleep), proline and hydroxyproline (skin).

As we age our bodies naturally produce less collagen, add in poor diets, toxins (think smoking and too many drinks), harsh environments (cold weather, air con), stress and lack of sleep – the breakdown of collagen accelerates ageing, fine lines, wrinkles, dehydrated skin and a dull complexion.

The good news is that consuming collagen can help, not only with improving your complexion but the benefits are holistic, helping your body as well as your features.

During a 6 week trial of ingestion of marine collagen, participants showed a significant rise in skin’s hydration levels by consuming 6g of marine collagen a day (Vida Glow Prosperity Pack). Other studies also showed improvements in skin elasticity and firmness, and skin healing. There are also worthy benefits of preventing hair loss, strengthening and promoting overall growth and quality of hair and nails.

As you can see, sipping away on collagen with Vida Glow provides the entire body with the building blocks it needs to support the creation and repair of the body’s connective tissues.

Our science based formula of hydrolysed marine collagen derived from the scales of fish, gives your cells the necessary extra amino acids to stimulate your body’s natural production of collagen.

We all know that “Beauty Begins From Within”…. Topical collagen creams and lotions only targets one specific area of the body, ingestible collagen nourishes from within to achieve a whole body radiance.

Starting on Vida Glow means that you’re a step ahead of treating your health and beauty holistically.

The post Why you should be drinking collagen! appeared first on Vida Glow Blog.